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Journalism and Media Writing Skills

Journalism and Media Writing Skills

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Overview

Course Outline

Schedule & Fees

Overview
Why Attend

This course, is specifically designed for newcomers to journalism as well as those looking to improve their business writing skills and learn more about the industry. It is also suitable for individuals who wish to develop and enhance their writing skills, including writing internal newsletters and company magazines, in addition to freelance writers.

Course Objectives

By the end of the course, participants will be able to:

Who should attend? 

  • Directors of media and press departments in companies.
  • People working in business journalism.
  • Journalists who are interested in developing their skills in story writing for business.
  • Personnel involved in enhancing their skill in writing press stories for business.
  • University students in the field of journalism and business administration.

How attendees will benefit? 

After completion of the course, delegates will learn: 

  • How to improve writing style to suit business.
  • How to come up with new ideas and refine these ideas to turn them into professional journalistic writing.
  • Learn how to conduct research and interview successfully.
  • How to promote their journalistic writing.
  • Gain skill in how to negotiate copyright issues.
  • How to write more effectively in your company's articles.
  • Learn how to investigate successful stories and show them remarkably.
  • Acquaintance with advanced skills in the field of proofreading and language drafting.
  • Learn about the most common mistakes in business writing.
  • Identify examples of press stories for major companies.
Course Outline
  • Obtaining ideas.
  • Understanding the market and the reader needs.
  • Language skills.
  • Continued searching.
  • Conducting of interviews.
  • Mechanisms of defending the institution through influential press stories.
  • Press promotion success.
  • Practical business tools.
  • Cause of writing structure issues.
  • Selling Press Story, Business Issues/Speaker Guest.
  • The final test.
  • Edit and Improve - Submit the first draft of the press story.
  • Submit press stories for technical analysis.
  • How to formulate the objectives of a journalistic story.
  • Common mistakes in writing business press stories.
  • Practical applications, research study and models for press stories for major companies.
Schedule & Fees
2026 Schedule & Fees
USD 3,500
Per participant
  • 20 - 24 Sep, 2026
  • English
USD 3,500
Per participant
  • 20 - 24 Sep, 2026
  • Arabic
USD 3,500
Per participant
  • 6 - 10 Dec, 2026
  • English
USD 3,500
Per participant
  • 6 - 10 Dec, 2026
  • Arabic
USD 3,500
Per participant
  • 20 - 24 Dec, 2026
  • English
USD 3,500
Per participant
  • 20 - 24 Dec, 2026
  • Arabic
2027 Schedule & Fees
USD 3,500
Per participant
  • 7 - 11 Mar, 2027
  • English
USD 3,500
Per participant
  • 7 - 11 Mar, 2027
  • Arabic
USD 3,500
Per participant
  • 21 - 25 Mar, 2027
  • English
USD 3,500
Per participant
  • 21 - 25 Mar, 2027
  • Arabic
USD 3,500
Per participant
  • 6 - 10 Jun, 2027
  • English
USD 3,500
Per participant
  • 6 - 10 Jun, 2027
  • Arabic
USD 3,500
Per participant
  • 20 - 24 Jun, 2027
  • English
USD 3,500
Per participant
  • 20 - 24 Jun, 2027
  • Arabic
USD 3,500
Per participant
  • 5 - 9 Sep, 2027
  • English
USD 3,500
Per participant
  • 5 - 9 Sep, 2027
  • Arabic
USD 3,500
Per participant
  • 19 - 23 Sep, 2027
  • English
USD 3,500
Per participant
  • 19 - 23 Sep, 2027
  • Arabic
USD 3,500
Per participant
  • 5 - 9 Dec, 2027
  • English
USD 3,500
Per participant
  • 5 - 9 Dec, 2027
  • Arabic
USD 3,500
Per participant
  • 19 - 23 Dec, 2027
  • English
USD 3,500
Per participant
  • 19 - 23 Dec, 2027
  • Arabic